REX CIBORUM Goose Liver Pâté Brochure - BangkokMex
When Marketing Materials Become "Interactive Props" That Create Experiences
More Than a Brochure... It's a "Tangible Engagement Tool"
In an era where consumers are surrounded by hundreds of advertisements daily, creating distinctiveness and memorability has become a major challenge for marketers. The REX CIBORUM Goose Liver Pâté Brochure created by BangkokMex isn't just ordinary promotional material, but an "Interactive Marketing Tool" that transforms readers into active participants.
REX CIBORUM brochure doesn't just provide information... it creates experiences. With crown-shaped die-cutting that can actually be worn, measuring 25.5x9 cm, 4-color digital printing on both sides on 260g art card stock with gloss lamination, it transforms ordinary reading into fun, engaging participation, making product information 3-5 times more memorable than regular brochures.
Marketing research shows that advertising materials with physical interaction create 70% more memorability compared to traditional media. This is because tactile engagement and movement stimulate multiple brain areas simultaneously, making learning and retention more effective, especially for health products that need to build confidence and trust.
Interactive Production Specs
- Finished size: 25.5 x 9 cm
- 260g art card stock
- 4-color digital printing, both sides
- Gloss lamination, both sides
- Crown-shaped die-cutting
- Die-cut holes for string threading
- Usable as wearable prop
Why Are Interactive Brochures the "Future of Marketing"?
Multi-Sensory Brain Stimulation
Using touch, sight, and movement stimulates multiple brain areas simultaneously, making product information more memorable and lasting than reading ordinary brochures.
Creating Shareable Moments
Wearable crown brochures create fun and sharing desire on social media, helping expand brand reach naturally and create viral marketing opportunities.
Psychology of Interactive Marketing Design
Crown Psychology
Crown shapes convey excellence, value, and specialness, perfect for premium products like goose liver pâté, helping create perception of high product quality.
Haptic Marketing
Touching and handling brochures creates stronger emotional connections, making consumers feel closer to the brand and products.
Fun Factor
Entertainment and novelty create positive feelings toward the brand, making consumers interested and wanting to try the products.
Case Study: The Power of Interactive Brochures
85% Interest Increase
Interactive brochures create 85% more product interest compared to regular brochures by providing different and memorable experiences.
150% More Sharing
Recipients are 150% more likely to share photos and experiences on social media, helping expand brand reach at no additional cost.
60% Purchase Intent Increase
Consumers receiving interactive brochures show 60% higher purchase intention due to positive experiences received.
Interactive Brochure Usage Techniques
Event Marketing
Use at trade shows, product launches, or special events to create memorable experiences and increase participant engagement.
- Use as photo booth props
- Create interactive games and activities
- Serve as special souvenirs
Direct Marketing
Send directly to target audiences to create impressions and differentiation from traditional direct marketing, helping increase response rates.
- Send to VIP customers
- Use in sampling campaigns
- Present as special gifts
Products Perfect for Interactive Brochures
Health & Beauty Products
Supplements, cosmetics, skincare products that need to build confidence and special feelings in usage, perfect for creating luxurious experiences.
Premium Products
High-end goods, imported products, special gifts that need to convey excellence and special value, perfect for creating lasting impressions.
Effective Interactive Brochure Design
Function Meets Form
- Shapes must be actually functional
- Size appropriate for handling
- Materials durable for usage
- Precise die-cutting without sharp edges
Visual Appeal
- Bright, eye-catching colors
- Clear, easy-to-read graphics
- Choose legible fonts
- Balanced element arrangement
User Experience
- Easy to use
- Create entertainment value
- Worth keeping
- Shareable content
Stories from Marketers and Consumers
"This crown-shaped brochure made our trade show booth especially interesting. Many people stopped by, and several took photos to share on social media, helping our brand gain more recognition."
"At first I thought it was just a regular brochure, but when I saw it could be worn, it was really fun. My daughter even played with it, making me remember the product information well and interested in trying the product."
Measuring Effectiveness
Engagement Rate
Measure from social media sharing, photography, and brand mentions
Brand Recall
Survey brand and product memorability after receiving brochures
Purchase Intention
Measure purchase intent and actual buying behavior after receiving materials
Interactive Brochure Production Process
Concept & Design
Develop concepts, design shapes, and create mock-ups for usage testing
Material Selection
Choose appropriate paper that's durable and supports complex shape die-cutting
Die-cutting & Finishing
Precise die-cutting according to design, lamination, and quality inspection
Quality Control
Test functionality, safety, and package for delivery
Benefits of Interactive Brochures
Create Experiences: More than reading, it's memorable participation
Viral Marketing: Generate natural sharing and mentions
Stand Out: Differentiate from ordinary advertising materials
Increase Memorability: Help brands and products stick in minds
Investment Value: Higher ROI than regular advertising
Versatile Usage: Events, direct mail, sampling campaigns
Ready to Transform "Ordinary Brochures" into "Unforgettable Experiences"?
Interactive brochures are valuable investments for creating lasting impressions and memorability. By creating different experiences, they help increase engagement and response rates. We have experience designing and producing interactive advertising materials that meet modern marketing needs.
Starting from just 500 pieces! Free consultation with mock-up design for usage testing
Contact Our "Creative Partner" to Craft Your Project
