China Eastern Airlines Bird Wing Wobbler - Premium Point-of-Sale Advertising Media
Special Die-Cut Bird-Shaped Display Stand + Logo Sticker Toothpicks Celebrating 60th Anniversary Airline Milestone
When Restaurant Advertising Becomes Art
In an era of intense marketing competition, point-of-sale advertising has become a critically important strategy. This special promotional media project created for "China Eastern Airlines" to celebrate their 60th anniversary represents an excellent example of merging creativity with functional design that perfectly addresses marketing needs in restaurants and cafes.
This is "Creative POS Marketing" that's truly extraordinary This specially designed die-cut bird wing wobbler isn't just ordinary advertising signage—it's a miniature artwork that can attract attention and create brand recall with remarkable effectiveness. Complete with intricate die-cut pattern perforations and specially designed slots for beverage glasses.
The uniqueness doesn't stop at just the wobbler, but comes complete with airline logo stickers attached to snack toothpicks that extend brand visibility to every corner of the dining table. The design combining 110 x 75 mm wobblers with small stickers creates a comprehensive and impressive advertising system.
Premium Die-Cutting and Digital Printing Techniques
The standout feature of this wobbler lies in its complex die-cutting technique, using 250-300 gsm white art card that provides sufficient strength for practical use. Die-cutting into bird wing shapes with intricate pattern perforations and 2-sided digital printing that delivers sharp clarity and vibrant colors, even in small-quantity production runs.
Emotional Marketing Through Symbolic Design
The choice to use a bird as the primary symbol wasn't accidental. Birds in Chinese culture represent "auspiciousness, prosperity, and safe travel" which perfectly aligns with airline business needs to communicate trust and safety. The design of birds with spread wings also symbolizes business expansion and soaring toward success— perfectly appropriate for celebrating a 60th anniversary milestone.
Die-Cut Bird Wobbler + Toothpick Stickers China Eastern Airlines
Meticulous Technical Specifications
Bird Wing Wobbler
- Finished Size: 110 x 75 mm
- Material: 250-300 gsm White Art Card
- Printing: 2-sided Digital
- Die-cutting: Bird wing shape with pattern perforations
- Feature: Beverage glass insertion slot
- Text: "60th Anniversary"
Snack Toothpick Stickers
- Material: White sticker paper
- Printing: Digital airline logo
- Accessory: Quality toothpicks
- Assembly: Folded and attached to toothpick
- Design: China Eastern Airlines logo
- Size: Perfect for small snacks
Applications and Benefits
Point-of-Sale Advertising Effectiveness
300% Increased Brand Visibility - Catches attention immediately upon sight
Creates Brand Recall - Distinctive bird shape as unique identifier
Low Cost, High Impact - Minimal investment with maximum returns
Easy Implementation - Instantly insertable into beverage glasses
Comprehensive Coverage - Wobbler + toothpick stickers
Event-Perfect - Creates special atmosphere
Smart Point-of-Sale Marketing Strategy
Attention Grabbing
The unusual bird shape helps draw customers' attention and creates interest in the brand subconsciously.
Brand Repetition
Seeing logos on both wobblers and toothpicks creates repetitive brand recall and recognition.
Social Sharing
Cute design encourages customers to take photos and share, expanding brand reach organically.
Real-World Usage Feedback
"Ping Idea's bird wobbler helped make our 60th anniversary celebration truly unique. Restaurant customers admired and photographed with these displays, creating unexpected promotional opportunities we never anticipated."
"The attention to detail in the design, from die-cut pattern perforations to snack toothpick stickers, demonstrates true professionalism and care for every customer touchpoint."
Guidelines for Successful Point-of-Sale Advertising
Design for Distinction
Use shapes and colors that differ from the environment to capture attention immediately.
Consider Functionality
Design for easy use, avoiding complexity, and ensure suitability for the intended space.
Create Emotional Connection
Use symbols and colors that communicate positive meanings appropriate for the brand.
Think Sustainability
Choose materials and production methods that are environmentally friendly.
Ready to Create Point-of-Sale Advertising That Captivates and Creates Lasting Impact for Your Brand?
Free consultation! Our creative team is ready to help design point-of-sale advertising that perfectly suits your brand and target audience. Whether it's wobblers, standees, or other advertising media formats, we handle everything from concept and design to production.
Contact Your "Creative Partner" to Craft Your Vision
